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On Tuesday (9), the world of football was faced with a new foray into the cryptocurrency universe. Brazilian football legend Ronaldinho Gaúcho used his Instagram account to promote the WATER Solana memecoin, following in the footsteps of Lionel Messi, who made a similar post the day before. The participation of these football stars seems to be aimed at increasing the visibility of the memecoin, taking advantage of their vast online audiences. Messi has more than 500 million followers, while Ronaldinho has almost 77 million.

Ronaldinho’s appearance promoting the WATER Solana memecoin has caused quite a stir. Last year, the former player denied involvement in an alleged cryptocurrency scheme that used his name and promised returns of up to 400%. Now, he joins Messi in promoting WATER, a memecoin whose charitable mission remains a mystery.

According to a page linked to on WATER’s website, the token was “created in partnership with the masterminds behind” the BEER memecoin. Recently, memecoins have become easier to launch thanks to platforms like, which allow users to easily create tokens. However, WATER presents itself as a token with no intrinsic value or expected financial return, describing it as “completely useless and for entertainment purposes only.”

The mission is creative, but what about the cause?

WATER Solana’s charitable purpose is one of the most intriguing aspects. The creators label the token as “charitable,” but details about how it will support social causes are still vague. The website states that WATER aims to ensure a fair redistribution of assets among holders while also supporting charitable causes. The intention is that by purchasing the memecoin, users can contribute to helping others without suffering personal losses.

The causes mentioned include deforestation and water shortages in Africa. To ensure transparency, the creators promise to use a separate public wallet address for donations and charitable campaigns. This promise, however, has yet to be translated into practical and measurable actions.

In addition to claims about asset redistribution and support for social causes, the token’s recent growth is also notable. According to CoinGecko, the WATER token has appreciated by over 200% in the last 24 hours. Interested parties can buy and trade the token on Bitget, BitMart, and MEXC.

Influencers and responsibility

Messi and Ronaldinho’s involvement in promoting WATER raises questions about the responsibility of celebrities when promoting financial products. Both stars have a history of having a significant influence on their followers, so their posts could attract a significant audience to the memecoin. However, the lack of clarity about the actual benefits of WATER and its charitable purpose could be a point of concern for potential investors.

The promotion of cryptocurrencies by public figures is nothing new. In recent years, a number of celebrities have associated themselves with different tokens, often without fully understanding the implications. This has led to a debate about the need for stricter regulations to protect investors from potential fraud or unsustainable investments.

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